Chapter
A transcript snippet about the challenge of messaging for a business
46:27 - 50:53 (04:26)
The challenge of getting messaging right as a business when targeting different types of customers, with an example of a potential net revenue gain for shoe or see-your-store customers, is discussed.
Clips
In this podcast episode, the co-founder of SneakerStoreChat discusses the challenges of making their website understandable to potential customers and the current state of their business.
46:27 - 47:19 (00:52)
Summary
In this podcast episode, the co-founder of SneakerStoreChat discusses the challenges of making their website understandable to potential customers and the current state of their business. He also shares that their AI-powered chatbot has been received with love by their current customers, many of whom are local sneaker stores.
ChapterA transcript snippet about the challenge of messaging for a business
EpisodeUniversity of Michigan Students Pitch Us Their Startups For $5000 Prize Money
PodcastMy First Million
The hosts provide feedback on a business pitch that lacks a clear description of what the company does, making it difficult for listeners to understand the value proposition.
47:19 - 48:30 (01:11)
Summary
The hosts provide feedback on a business pitch that lacks a clear description of what the company does, making it difficult for listeners to understand the value proposition.
ChapterA transcript snippet about the challenge of messaging for a business
EpisodeUniversity of Michigan Students Pitch Us Their Startups For $5000 Prize Money
PodcastMy First Million
The speaker struggles to give constructive feedback on a marketing strategy for a shoe store.
48:30 - 49:57 (01:27)
Summary
The speaker struggles to give constructive feedback on a marketing strategy for a shoe store. They suggest flipping the strategy and focusing on the money-saving aspect to better target potential customers.
ChapterA transcript snippet about the challenge of messaging for a business
EpisodeUniversity of Michigan Students Pitch Us Their Startups For $5000 Prize Money
PodcastMy First Million
The hardest part about marketing a start-up is creating streamlined messaging.
49:57 - 50:53 (00:56)
Summary
The hardest part about marketing a start-up is creating streamlined messaging. The common mistake is trying to create a broad umbrella that covers everything the business does, but a narrow focus is best.