Chapter
Barstool's Fast Marketing Strategy
18:49 - 21:58 (03:08)
In just 10 days, Barstool's Dana went from having a thousand to 150,000 followers on Twitter by selling $30,000 worth of zillion dollar beer merch, as well as being a part of the momentum to go for a million.
Clips
Dana White, the president of UFC, created a brand called Zillion Beers after a joke was made about him drinking too much.
18:49 - 20:59 (02:10)
Marketing
Summary
Dana White, the president of UFC, created a brand called Zillion Beers after a joke was made about him drinking too much. In just 10 days, he sold $1.6 million in merch.
ChapterBarstool's Fast Marketing Strategy
Episode#47 - Robot Lawyers, Pay to Lose Weight & Prudent vs. Wild Card Managers
PodcastMy First Million
The Barstool Fund showcased how fast community support can lead to success.
20:59 - 21:58 (00:58)
Community support
Summary
The Barstool Fund showcased how fast community support can lead to success. People want to be part of something, and once the momentum builds, it can lead to remarkable results beyond just selling merchandise.