Chapter
Behavioral Science and Marketing with Richard Shotton
00:00 - 06:52 (06:52)
Richard Shotton discusses behavioral science, marketing, and effective behavior change on the podcast. He shares insights on how to make habit formation seamless, fix the problem of choice paralysis and make advertising campaigns stick in people's minds.
Clips
In this episode, Richard Shotton shares his expertise on the human brain and behavior change, including the cheat codes to get our brains to believe and do strange things, principles for advertising and social change, and hacks to make habit formation seamless.
00:00 - 06:52 (06:52)
Behavioral Science
Summary
In this episode, Richard Shotton shares his expertise on the human brain and behavior change, including the cheat codes to get our brains to believe and do strange things, principles for advertising and social change, and hacks to make habit formation seamless. The episode is brought to you by Jim Shark and Blinkist, offering products and services for fitness and learning, respectively.