Chapter
Big Tobacco's Plan to Get Women Hooked on Smoking
Big tobacco companies wanted to increase the number of women smoking cigarettes and to do so, they devised a plan to market cigarettes as a way for women to lose weight, which ultimately resulted in a surge of female smoking addiction.
Clips
The hosts joke about dropping Pitbull in Iran to lead a feminist revolution, accompanied by sponsored support from weapon manufacturer Raytheon and potentially even fashion brand Forever 21.
55:14 - 56:05 (00:50)
Summary
The hosts joke about dropping Pitbull in Iran to lead a feminist revolution, accompanied by sponsored support from weapon manufacturer Raytheon and potentially even fashion brand Forever 21.
ChapterBig Tobacco's Plan to Get Women Hooked on Smoking
EpisodePart One: Edward Bernays: The Founding Father of Lies
PodcastBehind the Bastards
Big Tobacco marketed cigarettes to women as a weight loss aid, causing a surge in lady smokers, and ultimately contributing to their addiction to tobacco.
56:06 - 58:27 (02:21)
Summary
Big Tobacco marketed cigarettes to women as a weight loss aid, causing a surge in lady smokers, and ultimately contributing to their addiction to tobacco.