Chapter
Branding products for underrepresented groups
12:52 - 16:43 (03:51)
The market for branding products for underrepresented groups like black women or African-American men's skincare is still untapped and lacks recognition from mainstream consumers. However, entrepreneurs like Walker Brands and Tristan Walker are creating solutions that cater to their specific needs.
Clips
The podcast discusses how mixed race women suffer from skin tone discrimination and how it has been validated by the success of Fenty Beauty which is focused on catering to a diverse range of skin tones.
12:52 - 13:31 (00:39)
Summary
The podcast discusses how mixed race women suffer from skin tone discrimination and how it has been validated by the success of Fenty Beauty which is focused on catering to a diverse range of skin tones.
ChapterBranding products for underrepresented groups
Episode#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair
PodcastMy First Million
Two men discuss how Kayla Itsines' fitness app started as a paid PDF that got bootlegged and shared for free, leading to a 100 million dollar a year company.
13:31 - 14:10 (00:38)
Summary
Two men discuss how Kayla Itsines' fitness app started as a paid PDF that got bootlegged and shared for free, leading to a 100 million dollar a year company.
ChapterBranding products for underrepresented groups
Episode#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair
PodcastMy First Million
Sarah's bootlegging business that provided free PDFs turned into a successful app after marketing herself well.
14:10 - 14:44 (00:34)
Summary
Sarah's bootlegging business that provided free PDFs turned into a successful app after marketing herself well. Despite being mainstream popular, she still uses and appreciates the app.
ChapterBranding products for underrepresented groups
Episode#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair
PodcastMy First Million
The speaker briefly mentions Walker Brands, a shaving brand that may cater towards black or mixed race women with unique hair needs.
14:44 - 16:43 (01:58)
Summary
The speaker briefly mentions Walker Brands, a shaving brand that may cater towards black or mixed race women with unique hair needs. They also discuss the importance of streamlining HR processes with software to make it easier for new employees to access information.