Chapter
Building a Brand on Instagram and the Future of Instagram Food Critiques
19:45 - 25:01 (05:16)
The potential of building a brand on Instagram and how it's reshaping the publication industry. A discussion about the possibility of creating a Guy Fieri-like Instagram food critic character.
Clips
The hype cycle can be embraced to build a brand by creating a rotating kitchen with new, exciting food concoctions for people to try every few months.
19:45 - 22:44 (02:59)
Summary
The hype cycle can be embraced to build a brand by creating a rotating kitchen with new, exciting food concoctions for people to try every few months. Building a Guy Fieri-esque Instagram food character can also work to find the best food spots in town and build a following.
ChapterBuilding a Brand on Instagram and the Future of Instagram Food Critiques
Episode#157 - Instagram Food Drops Making $200k a Week, Chrome Extensions That are Crushing It & Open Salaries
PodcastMy First Million
Google's Eat This Not That started as a coffee table book that provided healthier alternatives to popular junk foods.
22:44 - 23:48 (01:04)
Summary
Google's Eat This Not That started as a coffee table book that provided healthier alternatives to popular junk foods. It now covers a wide range of food categories, helping consumers make better eating choices in their daily lives.
ChapterBuilding a Brand on Instagram and the Future of Instagram Food Critiques
Episode#157 - Instagram Food Drops Making $200k a Week, Chrome Extensions That are Crushing It & Open Salaries
PodcastMy First Million
The format of Instagram is highly shareable and has the potential for rapid growth, acting as a reinvention tool for older publications and brands.
23:48 - 25:01 (01:13)
Summary
The format of Instagram is highly shareable and has the potential for rapid growth, acting as a reinvention tool for older publications and brands.