Chapter
Building a Platform for Comfort and Familiarity
53:09 - 55:56 (02:47)
In this podcast, the importance of comfort and familiarity in content is discussed. Building a platform that offers these qualities can make it easier for consumers to choose what they want, leading to success for the platform.
Clips
The popularity of beloved shows like Friends and The Office demonstrates the audience's desire for comfort and familiarity in their media choices.
53:09 - 54:55 (01:45)
Summary
The popularity of beloved shows like Friends and The Office demonstrates the audience's desire for comfort and familiarity in their media choices. Writers are undervalued, but platforms such as Novelty provide opportunities for them to make more money and have direct communication with their audience.
ChapterBuilding a Platform for Comfort and Familiarity
EpisodeGreatest Hits #3 - Selling a Blog For $9m with Ramon van Meer
PodcastMy First Million
The power of building a platform is someone being able to push a button and know exactly what they're getting out of it.
54:55 - 55:56 (01:01)
Summary
The power of building a platform is someone being able to push a button and know exactly what they're getting out of it. By having a great user experience and being readily available to help, users can acknowledge where to go when they want a specific type of entertainment.