Chapter
Building a Successful E-Comm Brand with Italic’s Jeremy Cai
05:06 - 11:42 (06:35)
Italic's founder, Jeremy Cai, suggests that to build a successful e-commerce brand, the key is not to start in one category and then try to expand. Instead, focus on a unique or innovative idea, be authentic, and don't be afraid to take risks.
Clips
In this podcast episode, the speaker talks about odd experiences like looking out of a restroom window that made them feel exposed, and about fostering a dog.
05:06 - 06:51 (01:44)
Summary
In this podcast episode, the speaker talks about odd experiences like looking out of a restroom window that made them feel exposed, and about fostering a dog. The speaker also mentions being the founder and CEO of Italic and shares about a company called Not Pot that they co-founded with their girlfriend in the field of Economics.
ChapterBuilding a Successful E-Comm Brand with Italic’s Jeremy Cai
Episode#143 with Jeremy Cai of Italic - Influencer Coffee Making Millions, What Cold Chain Is and Why It's Booming, And Tons of Ideas
PodcastMy First Million
This podcast episode discusses a membership service that offers high-end premium goods without the brand name label, allowing members to purchase products at factory pricing.
06:51 - 08:37 (01:46)
Summary
This podcast episode discusses a membership service that offers high-end premium goods without the brand name label, allowing members to purchase products at factory pricing. The service provides access to quality products without the high markups from brand name labels.
ChapterBuilding a Successful E-Comm Brand with Italic’s Jeremy Cai
Episode#143 with Jeremy Cai of Italic - Influencer Coffee Making Millions, What Cold Chain Is and Why It's Booming, And Tons of Ideas
PodcastMy First Million
The traditional approach of starting an e-commerce brand by targeting a big market and raising a lot of money doesn't always work.
08:37 - 11:42 (03:04)
Summary
The traditional approach of starting an e-commerce brand by targeting a big market and raising a lot of money doesn't always work. The goal should be to start in one category, become profitable, and then gradually expand into other verticals.