Chapter

Building a Successful Podcast
listen on Spotify
27:27 - 35:40 (08:13)

The most effective way to build a successful podcast is by being committed and consistent with your vision and mission of serving people. It's important to find an existing preference or value of your audience and show how your podcast aligns with it to build long-term relationships.

Clips
Creator of one of the biggest podcasts in the world attributes her success to consistent commitment to her vision and mission of serving people.
27:27 - 29:33 (02:05)
listen on Spotify
Podcasts
Summary

Creator of one of the biggest podcasts in the world attributes her success to consistent commitment to her vision and mission of serving people. Building long-lasting relationships in business, intimate and familial relationships require a giving heart and a desire to add value and be of service.

Chapter
Building a Successful Podcast
Episode
How To BUILD INFLUENCE & Understand The Psychology of Persuasion w/ Robert Cialdini, Ph.D EP 1164
Podcast
The School of Greatness
By showcasing how our offerings align with the existing values and preferences of our target audience, we can influence them to move in our direction based on their desire for consistency with their previous choices.
29:32 - 32:27 (02:54)
listen on Spotify
Influence
Summary

By showcasing how our offerings align with the existing values and preferences of our target audience, we can influence them to move in our direction based on their desire for consistency with their previous choices. People value consistency in themselves and want to live up to their commitments and image.

Chapter
Building a Successful Podcast
Episode
How To BUILD INFLUENCE & Understand The Psychology of Persuasion w/ Robert Cialdini, Ph.D EP 1164
Podcast
The School of Greatness
The Boy Scouts sell popcorn to support their organization, but some people would rather just make a donation instead of buying the popcorn.
32:27 - 35:40 (03:12)
listen on Spotify
Boy Scouts
Summary

The Boy Scouts sell popcorn to support their organization, but some people would rather just make a donation instead of buying the popcorn. However, selling popcorn to people coming out of the supermarket is a way to get extra support from those who may not have initially wanted to buy popcorn.

Chapter
Building a Successful Podcast
Episode
How To BUILD INFLUENCE & Understand The Psychology of Persuasion w/ Robert Cialdini, Ph.D EP 1164
Podcast
The School of Greatness