Chapter
Clips
One of the debates early on at Uber was whether the brand should be expensive and aspirational or accessible to everyone.
33:48 - 35:51 (02:03)
Summary
One of the debates early on at Uber was whether the brand should be expensive and aspirational or accessible to everyone. Ultimately, the decision was made to make it feel like a superpower, even though it was intended to be accessible.
ChapterBuilding Creative Products for the Future
EpisodeGreatest Hits #7 - Revisiting The Idea Episode with Product Genius Scott Belsky
PodcastMy First Million
The future of creative tools involves things like augmented reality and interactive animated content.
35:51 - 37:57 (02:05)
Summary
The future of creative tools involves things like augmented reality and interactive animated content. Working with partners like Apple, the goal is to bring this content to new mediums and explore new possibilities for creators.