Chapter

Building Credibility with Thought Leaders
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24:16 - 28:06 (03:50)

The key to building credibility with thought leaders is to get covered or interviewed by them, or send them an exclusive excerpt of your book. It’s also important to figure out who is viewed as a thought leader in your industry and establish a relationship with them.

Clips
Tim Ferriss discusses his method for effective outreach strategies, where he tailors his message to a specific group of people and offers something of value to them to gain their interest.
24:16 - 25:46 (01:30)
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Outreach Strategies
Summary

Tim Ferriss discusses his method for effective outreach strategies, where he tailors his message to a specific group of people and offers something of value to them to gain their interest.

Chapter
Building Credibility with Thought Leaders
Episode
#99: How to Build a World-Class Network in Record Time
Podcast
The Tim Ferriss Show
Targeting niche thought leaders can be more effective than going after the "biggest megaphone."
25:47 - 27:18 (01:31)
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Marketing
Summary

Targeting niche thought leaders can be more effective than going after the "biggest megaphone." By finding out who these people view as influential and sending them exclusive content, you can gain valuable exposure for your product or service.

Chapter
Building Credibility with Thought Leaders
Episode
#99: How to Build a World-Class Network in Record Time
Podcast
The Tim Ferriss Show
Don't focus solely on A-listers or VIPs, but instead seek out and connect with up-and-coming designers or filmmakers, as they often know each other and can introduce you to new opportunities.
27:18 - 28:06 (00:48)
listen on Spotify
Networking
Summary

Don't focus solely on A-listers or VIPs, but instead seek out and connect with up-and-coming designers or filmmakers, as they often know each other and can introduce you to new opportunities.

Chapter
Building Credibility with Thought Leaders
Episode
#99: How to Build a World-Class Network in Record Time
Podcast
The Tim Ferriss Show