Chapter
Challenges of Advertising on a Sports Streaming Platform
1:02:34 - 1:06:50 (04:16)
The speaker discusses the challenge of advertising on a sports streaming platform where content consumption varies and may not align with the brand's target audience. Additionally, there are concerns about inappropriate content as well as the need to appear "hip and cool" in order to attract viewers' attention.
Clips
The speaker expresses doubts about the effectiveness of Walmart's advertising on TikTok and raises concerns about the app's content, particularly the prevalence of young users.
1:02:34 - 1:05:19 (02:45)
TikTok
Summary
The speaker expresses doubts about the effectiveness of Walmart's advertising on TikTok and raises concerns about the app's content, particularly the prevalence of young users.
ChapterChallenges of Advertising on a Sports Streaming Platform
Episode#29 - Powder Diets, Instagrammable Experiences & Distribution First
PodcastMy First Million
Learn how social media products that feature people you know have a greater impact on users, and how attention is key to success on platforms like TikTok.
1:05:20 - 1:06:50 (01:30)
Social media marketing
Summary
Learn how social media products that feature people you know have a greater impact on users, and how attention is key to success on platforms like TikTok.