Chapter
Challenges of Selling a New Product
11:09 - 15:53 (04:43)
The speaker shares his experience with the challenges of selling a new product and the importance of media coverage to drive sales.
Clips
The speaker talks about living with his messy brother in California and using his dining table to pack Uline boxes for his business.
11:09 - 11:49 (00:39)
Summary
The speaker talks about living with his messy brother in California and using his dining table to pack Uline boxes for his business. He also mentions how his brother's messiness helped him out in the process.
ChapterChallenges of Selling a New Product
Episode#10 - Using $1k to Build $100M Deodorant Business
PodcastMy First Million
The founder of Native Deodorant describes the struggles of advertising for a new product, and how he reached out to reporters and had to fundraise in order to compete in a market that had a new deodorant launch every day in 2015.
11:49 - 13:42 (01:53)
Summary
The founder of Native Deodorant describes the struggles of advertising for a new product, and how he reached out to reporters and had to fundraise in order to compete in a market that had a new deodorant launch every day in 2015.
ChapterChallenges of Selling a New Product
Episode#10 - Using $1k to Build $100M Deodorant Business
PodcastMy First Million
The speaker discusses how running Facebook ads was their bread and butter and what they were good at.
13:42 - 14:17 (00:35)
Summary
The speaker discusses how running Facebook ads was their bread and butter and what they were good at. They had success with product market fit and scaled up from 100 to 500 units a week.
ChapterChallenges of Selling a New Product
Episode#10 - Using $1k to Build $100M Deodorant Business
PodcastMy First Million
The speaker discusses her experience of growing her business by making innovative moves such as partnering with manufacturers to increase production capacities.
14:17 - 15:53 (01:35)
Summary
The speaker discusses her experience of growing her business by making innovative moves such as partnering with manufacturers to increase production capacities.