Chapter
Changing Habits on Social Media and Impact of COVID on Online Sales
The speaker discusses the shift from following more accounts to unfollowing people or businesses on social media due to oversaturation of content. Additionally, the impact of COVID on online sales led to a drop in sales after businesses started reopening.
Clips
The rise of saturation in social media has caused individuals to unfollow accounts, including businesses, in order to simplify their content.
29:17 - 33:12 (03:54)
Summary
The rise of saturation in social media has caused individuals to unfollow accounts, including businesses, in order to simplify their content. The COVID-19 pandemic also impacted online sales, resulting in a drop for some companies.