Chapter
Changing Narratives for Social Change
51:17 - 59:37 (08:19)
By changing the status perception of an item, change can naturally occur without resistance. A case in point is the fur industry that financed furs to make it available to middle and lower-class people to change the perception of fur as high status, thus changing the behavior of people without resistance.
Clips
A brain study shows that the age of 31 is the point where individuals can for the first time, combine their education and experience to create something greater than just the sum of the two.
51:17 - 54:35 (03:18)
Summary
A brain study shows that the age of 31 is the point where individuals can for the first time, combine their education and experience to create something greater than just the sum of the two.
ChapterChanging Narratives for Social Change
Episode#457: Chuck Palahniuk, Author of Fight Club — A Masterclass in Creative Living and Dangerous Writing
PodcastThe Tim Ferriss Show
The Hudson Bay Company almost made beavers extinct 100 years ago due to their high value for fur hats, until the trend changed to silk top hats, creating an alternative to save the species from extinction without people protesting.
54:35 - 56:42 (02:06)
Summary
The Hudson Bay Company almost made beavers extinct 100 years ago due to their high value for fur hats, until the trend changed to silk top hats, creating an alternative to save the species from extinction without people protesting.
ChapterChanging Narratives for Social Change
Episode#457: Chuck Palahniuk, Author of Fight Club — A Masterclass in Creative Living and Dangerous Writing
PodcastThe Tim Ferriss Show
This episode discusses how changing societal norms and what is considered valuable can lead to positive changes without having to force people to change their behavior.
56:42 - 59:37 (02:54)
Summary
This episode discusses how changing societal norms and what is considered valuable can lead to positive changes without having to force people to change their behavior. An example is given where the fur industry financed furs so that middle and lower class people could buy them on installments, ultimately leading to a shift in the perception of fur as a status symbol.