Chapter

Creating Memorable Characters
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2:08:33 - 2:13:45 (05:11)

Todd McFarlane, the creator of the "Spawn" comic book series, discusses the importance of creating memorable characters that will live on after the creator has passed away. He also talks about the planning process for his own series.

Clips
Todd McFarlane, creator of the popular comic series Spawn, discusses how time is the most valuable asset to a brand, how he approached planning the plot and characters of Spawn and the Batman Spawn crossover, and why his approach to writing may horrify other writers.
2:08:33 - 2:09:45 (01:11)
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Brand Building
Summary

Todd McFarlane, creator of the popular comic series Spawn, discusses how time is the most valuable asset to a brand, how he approached planning the plot and characters of Spawn and the Batman Spawn crossover, and why his approach to writing may horrify other writers.

Chapter
Creating Memorable Characters
Episode
#643: Todd McFarlane, Iconic Comic Book Artist — Lessons from Stan Lee, How to Make Art that Outlives You, How to Compete with Corporate Giants and Win (While Having Fun), Dealmaking Strategies, War Stories from Wall Street and Lawyer Land, Taking Responsibility for Your Life, and Why Creators Need to Smash Limits
Podcast
The Tim Ferriss Show
In this podcast clip, the speaker discusses the desire of creators to have their characters be remembered even after they pass away, and likens them to creative children.
2:09:45 - 2:12:07 (02:22)
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Creativity
Todd McFarlane, creator of Spawn, discusses how the idea of Spawn's costume being alive came to be, and how that led to inconsistencies in the artwork.
2:12:07 - 2:13:45 (01:37)
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Spawn