Chapter
Creating Products and Services for Gaming Communities
The success of products and services for gaming communities greatly depends on resonating with the interests of the community, as seen in the case of Discord. A brand that feels like it is a part of the community is likely to succeed.
Clips
The key to creating a product and service for a community is having a brand that resonates with people's interests and speaks to them directly.
10:08 - 14:04 (03:56)
Summary
The key to creating a product and service for a community is having a brand that resonates with people's interests and speaks to them directly. By understanding the specific interests of a community, such as gamers on Reddit, companies like Discord can create a product that feels authentic and connected to the community's needs and desires.