Chapter
E-Commerce Case Studies and Panels
27:23 - 32:22 (04:58)
The speaker shares his marketing strategy involving case studies on successful e-commerce companies and monthly panels featuring up-and-coming ones. This advertisement is for the Side Hustle Pro Podcast.
Clips
The business strategy discussed involves creating a company similar to Gartner and eventually hiring more writers to cover pop culture and broad topics.
27:23 - 27:53 (00:30)
Summary
The business strategy discussed involves creating a company similar to Gartner and eventually hiring more writers to cover pop culture and broad topics. Cricenomics attempted a similar idea, but failed to execute effectively.
ChapterE-Commerce Case Studies and Panels
Episode#222 - How to Get a Slice of Harvard's Billion Dollar Case Study Industry
PodcastMy First Million
The speaker talks about how pricing can make or break a subscription service and shares his own mistake of charging too much for his service, which turned away potential customers.
27:53 - 28:50 (00:56)
Summary
The speaker talks about how pricing can make or break a subscription service and shares his own mistake of charging too much for his service, which turned away potential customers. He recommends lowering the price to make it an impulse buy, which can be used to get customers into the funnel for more expensive upsells.
ChapterE-Commerce Case Studies and Panels
Episode#222 - How to Get a Slice of Harvard's Billion Dollar Case Study Industry
PodcastMy First Million
The speaker discusses a strategy for business growth through the publication of case studies and hosting panels featuring successful e-commerce companies, with attendees being charged a fee.
28:50 - 32:22 (03:31)
Summary
The speaker discusses a strategy for business growth through the publication of case studies and hosting panels featuring successful e-commerce companies, with attendees being charged a fee.