Chapter
Evaluating the legitimacy of a company's marketing strategy
40:49 - 45:17 (04:27)
Two individuals discuss the marketing strategy of a company selling a horse bit and evaluate whether the level of marketing spend indicates legitimacy.
Clips
A high number of ad views on a YouTube video may indicate a large marketing spend, particularly if the views are not organic, as is suggested by the example of a horse bit video which had 21 million views despite the ad only showing 2.1 million views.
40:49 - 43:19 (02:29)
YouTube advertising
Summary
A high number of ad views on a YouTube video may indicate a large marketing spend, particularly if the views are not organic, as is suggested by the example of a horse bit video which had 21 million views despite the ad only showing 2.1 million views.
ChapterEvaluating the legitimacy of a company's marketing strategy
Episode#70 - Making Money In 48 Hours, Fat FIRE & How To Collect $2M
PodcastMy First Million
The speaker sees merit in building simple products that appeal to people, even if it does not entail any significant additional health benefits.
43:19 - 45:17 (01:58)
Business
Summary
The speaker sees merit in building simple products that appeal to people, even if it does not entail any significant additional health benefits. While such products may not be revolutionary, and there still exists a risk that companies might make false health claims, there is still considerable value in making money through simple products.