Chapter
From Back Pain to Eight-Figure Revenue: The Story of Posture Correction Product Creators
06:18 - 13:12 (06:54)
Santiago and Benedict met in college and collaborated on a prototype for a posture correction product, which led to the creation of a company that now offers more than 120 consumer products across various categories, including beauty, pet supplies, and food and nutrition.
Clips
Santiago and Benedict, two computer science students at Dartmouth College, collaborated on a prototype for a product that ended up being called the Supportiback.
06:18 - 09:53 (03:34)
Summary
Santiago and Benedict, two computer science students at Dartmouth College, collaborated on a prototype for a product that ended up being called the Supportiback. They launched the product on Amazon in the UK and have since entered the US market, with over 120 consumer products across various categories, and are on track for eight and nine-figure revenue in 2018 and 2019, respectively.
ChapterFrom Back Pain to Eight-Figure Revenue: The Story of Posture Correction Product Creators
Episode#354: Real 4-Hour Workweek Case Studies — How to Generate 8-Figure Revenue at Age 21 (Or Any Age)
PodcastThe Tim Ferriss Show
Two friends who work together in a lab developed back pain from sitting at a computer all day.
09:53 - 11:07 (01:14)
Summary
Two friends who work together in a lab developed back pain from sitting at a computer all day. They delved into researching about it and found out that posture is the core driver for back pain.
ChapterFrom Back Pain to Eight-Figure Revenue: The Story of Posture Correction Product Creators
Episode#354: Real 4-Hour Workweek Case Studies — How to Generate 8-Figure Revenue at Age 21 (Or Any Age)
PodcastThe Tim Ferriss Show
Two friends, Ben and Sebastien, created a posture correcting product after realizing the need for increased awareness of back pain and poor posture.
11:07 - 13:12 (02:05)
Summary
Two friends, Ben and Sebastien, created a posture correcting product after realizing the need for increased awareness of back pain and poor posture. They started by modifying existing products and gradually improved them to create a solution they believed in.