Chapter
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How a Ghost Brand Improved Restaurant Margins by 450%
The guest on this podcast created a ghost brand which allowed people to order food from a restaurant that doesn't physically exist. By doing this, he was able to improve restaurant margins by 450% and increase profits for his gym as well.
Clips
The speaker discusses the potential for scaling a business using the Ghost Kitchen model and licensing agreements for operators in other markets.
01:14 - 02:43 (01:29)
Summary
The speaker discusses the potential for scaling a business using the Ghost Kitchen model and licensing agreements for operators in other markets. They delve into the details of this model, including branding and leveraging celebrities.
ChapterHow a Ghost Brand Improved Restaurant Margins by 450%
EpisodeOne Question Friday: How Do You Scale A Ghost Kitchen Business?
PodcastMy First Million
The host discusses the strategy of using ghost brands to improve restaurant margins with a guest who created a ghost brand, explaining how it works and the significant results it can achieve.
02:43 - 04:02 (01:18)
Summary
The host discusses the strategy of using ghost brands to improve restaurant margins with a guest who created a ghost brand, explaining how it works and the significant results it can achieve.
ChapterHow a Ghost Brand Improved Restaurant Margins by 450%
EpisodeOne Question Friday: How Do You Scale A Ghost Kitchen Business?
PodcastMy First Million
The transcript discusses a sales method for creating a profitable gym business, where the owner would implement certain processes in their gym to increase their revenue and customer base.
04:02 - 05:47 (01:45)
Summary
The transcript discusses a sales method for creating a profitable gym business, where the owner would implement certain processes in their gym to increase their revenue and customer base. This was achieved through trial and error, leading to a successful sales method for gym ownership.
ChapterHow a Ghost Brand Improved Restaurant Margins by 450%
EpisodeOne Question Friday: How Do You Scale A Ghost Kitchen Business?
PodcastMy First Million
Side Hustle School is a podcast that focuses on individuals who want to turn their side hustles into full-time businesses.
05:48 - 07:12 (01:24)
Summary
Side Hustle School is a podcast that focuses on individuals who want to turn their side hustles into full-time businesses. The podcast features success stories of people who have taken the leap to create their own companies and offers advice and encouragement for those looking to do the same.