Chapter

How Big Food Companies Use the Same Playbook as the Tobacco Industry
Big food companies like Kellogg's and Kraft Heinz use chemicals and addictive ingredients to improve their bottom line, much like the tobacco industry. These companies prioritize profits over the health and nutrition of their customers.
Clips
The legacy big food companies, such as Kellogg's and General Mills, prioritize profit over public health by using the same playbook as the tobacco industry to determine what people crave, and by inventing chemicals that improve their bottom line, not consumer health.
05:38 - 09:19 (03:41)
Summary
The legacy big food companies, such as Kellogg's and General Mills, prioritize profit over public health by using the same playbook as the tobacco industry to determine what people crave, and by inventing chemicals that improve their bottom line, not consumer health. The Coke and soda industry has also attempted to change public perspective about health and diet through their marketing tactics.