Chapter

Inherently Viral Websites
The idea of creating inherently viral websites was not a popular concept when birthday reminder site, BirthdayAlarm.com started. However, by asking users for their friends' birthdays and creating reminders, the site gained popularity by virally spreading through email requests.
Clips
Birthday Alarm co-founder, Michael Mattis, explains how the idea of creating a website that reminds people of other people's birthdays came about and why it was expected to be inherently viral.
21:49 - 23:47 (01:58)
Summary
Birthday Alarm co-founder, Michael Mattis, explains how the idea of creating a website that reminds people of other people's birthdays came about and why it was expected to be inherently viral.
ChapterInherently Viral Websites
Episode#7 - The Hippie With A Billion Dollars
PodcastMy First Million
Birthday Alarm was initially created to provide people an easy way of remembering and tracking their friend's birthdays, which led to the creation of an email flow message requesting the user for their preferred notification, creating an account reminder service, and adding their friend's birthdays, which they can be reminded of each year.
23:47 - 24:34 (00:46)
Summary
Birthday Alarm was initially created to provide people an easy way of remembering and tracking their friend's birthdays, which led to the creation of an email flow message requesting the user for their preferred notification, creating an account reminder service, and adding their friend's birthdays, which they can be reminded of each year.