Chapter
Learning Sales and Building a Brand
42:33 - 52:52 (10:19)
The founder of Patron Tequila, John Paul DeJoria, talks about his salesmanship skills and how he built the Patron brand by learning from his experiences of door-to-door sales in his early life.
Clips
The art of selling and persuasion is a skill that one can develop through persistence and learning.
42:33 - 45:54 (03:20)
Salesmanship
Summary
The art of selling and persuasion is a skill that one can develop through persistence and learning. Door-to-door salesmanship, as a training ground, provides one of the best opportunities to learn how to sell and persuade others.
ChapterLearning Sales and Building a Brand
Episode#441: John Paul DeJoria — From Homelessness to Building Paul Mitchell and Patrón Tequila
PodcastThe Tim Ferriss Show
John Paul DeJoria, the founder of Patron tequila and co-founder of John Paul Mitchell Systems, shares the story of how he created the iconic tequila brand and the challenges he faced along the way.
45:54 - 52:52 (06:58)
Patron tequila
Summary
John Paul DeJoria, the founder of Patron tequila and co-founder of John Paul Mitchell Systems, shares the story of how he created the iconic tequila brand and the challenges he faced along the way.