Chapter
Local Publishing and Community Stories
27:48 - 31:08 (03:19)
The idea behind local publishing is that people don't care about the writing, it's more about the community stories, like the new Greek restaurant in the neighborhood or the high school graduation where eight people went to Stanford.
Clips
The idea with local publishing is that people don't care about the writing, they care about the stories.
27:48 - 29:59 (02:10)
Local Publishing
Summary
The idea with local publishing is that people don't care about the writing, they care about the stories. The stories aren't great, but it's the news that matters.
ChapterLocal Publishing and Community Stories
EpisodeFlying First Class, Grant Cardone, and How Sam Enraged Goldman Sachs
PodcastMy First Million
Stroll, formerly N2, claims to have 18,000+ advertisers and makes $130 million in revenue by printing paper advertisements and distributing them via direct mail.
29:59 - 31:08 (01:08)
advertising
Summary
Stroll, formerly N2, claims to have 18,000+ advertisers and makes $130 million in revenue by printing paper advertisements and distributing them via direct mail. The company expects to double its revenue every four years as it expands to different cities, despite the rise of digital advertising.