Chapter
Magazine Subscription System
26:36 - 30:00 (03:24)
A patent for a magazine subscription system was sold to publishers, allowing them to increase subscriptions and renewals effectively. Meredith, a $3 billion company, acquired Synapse and used it across all their brands to increase subscription rates.
Clips
The quality of your results in business is linked to your quality of decisions which is further dictated by the quality of your internal monologue, i.e., the conversation you have with yourself.
26:36 - 27:20 (00:44)
Summary
The quality of your results in business is linked to your quality of decisions which is further dictated by the quality of your internal monologue, i.e., the conversation you have with yourself. This conversation shapes the decisions you make and the results you get.
ChapterMagazine Subscription System
Episode#64 - Trapped Data Creating Unicorns, Billionaire Punches Punk Kid & Missing Out on $5M
PodcastMy First Million
The hosts introduce a new segment called "Billionaire of the Week" and discuss Michael Lowe, a billionaire they admire.
27:20 - 27:55 (00:35)
Summary
The hosts introduce a new segment called "Billionaire of the Week" and discuss Michael Lowe, a billionaire they admire.
ChapterMagazine Subscription System
Episode#64 - Trapped Data Creating Unicorns, Billionaire Punches Punk Kid & Missing Out on $5M
PodcastMy First Million
Meredith, a magazine publisher, patented a subscription renewal tactic which allowed them to cross-sell and get more subscriptions.
27:55 - 30:00 (02:05)
Summary
Meredith, a magazine publisher, patented a subscription renewal tactic which allowed them to cross-sell and get more subscriptions. The tactic was so successful that other companies, like Synapse, were bought and the technique was deployed across all their brands.