Chapter
Making Money and Maintaining Integrity with Humans of New York
1:29:06 - 1:37:09 (08:02)
Brandon Stanton, the creator of Humans of New York, discusses how he balances making money with maintaining the integrity of the brand. Despite receiving offers from big brands, he has always turned down the opportunity to use the Humans of New York name for advertising, and is committed to ensuring that the content remains free from any agenda or motive.
Clips
Brandon Stanton, the creator of Humans of New York, discusses his interview process and emphasizes the importance of control for the interviewee in regard to the sharing of their story.
1:29:06 - 1:33:01 (03:54)
Summary
Brandon Stanton, the creator of Humans of New York, discusses his interview process and emphasizes the importance of control for the interviewee in regard to the sharing of their story.
ChapterMaking Money and Maintaining Integrity with Humans of New York
Episode#321: Brandon Stanton — The Story of Humans of New York and 25M+ Fans
PodcastThe Tim Ferriss Show
Brandon Stanton, creator of Humans of New York, discusses his decision to turn down offers for brand partnerships and maintain the integrity of his storytelling.
1:33:01 - 1:37:09 (04:07)
Summary
Brandon Stanton, creator of Humans of New York, discusses his decision to turn down offers for brand partnerships and maintain the integrity of his storytelling. While he has made a considerable income from speaking engagements and book sales, he strives to never let money be the motivating factor behind his content.