Chapter
Clips
In 1968, the founder of Nike, Phil Knight, faced a challenge in expanding his business from the UK to the United States due to the difference in spending power.
31:54 - 33:24 (01:30)
Summary
In 1968, the founder of Nike, Phil Knight, faced a challenge in expanding his business from the UK to the United States due to the difference in spending power. He decided to maintain direct selling and provide a discount to retailers, leading to a 90% acceptance rate and eventual growth in the US market.
ChapterOvercoming Financial Hurdles to Set Up a Business in America
Episode#266: Joe Foster – Building Reebok Into A Billion Dollar Empire
PodcastThe Danny Miranda Podcast
A British man reads an advertisement from the British government in Eurosport offering to pay for a stand at the National Sporting Goods Association (NSGA) Show in Chicago, motivating him to take a chance on making inroads in the US sports market in 1968.
33:24 - 34:37 (01:12)
Summary
A British man reads an advertisement from the British government in Eurosport offering to pay for a stand at the National Sporting Goods Association (NSGA) Show in Chicago, motivating him to take a chance on making inroads in the US sports market in 1968.
ChapterOvercoming Financial Hurdles to Set Up a Business in America
Episode#266: Joe Foster – Building Reebok Into A Billion Dollar Empire
PodcastThe Danny Miranda Podcast
The speaker discusses the challenges of setting up a business in America without sufficient capital and compares it to shopping at sports shops in England.
34:39 - 36:48 (02:08)
Summary
The speaker discusses the challenges of setting up a business in America without sufficient capital and compares it to shopping at sports shops in England.