Chapter

Pursuing the Compelling Idea of an Online DVD Rental Site
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27:04 - 36:09 (09:05)

The founder of Netflix reflects on how he pursued the idea of an online DVD rental site, despite facing skepticism from everyone he pitched it to, and experienced success selling DVDs.

Clips
The podcast discusses the emergence of personalized selling through examples like customized dog food and shampoo, and highlights the irony of the Netflix story in the context of direct marketing.
27:04 - 29:26 (02:21)
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Personalization
Summary

The podcast discusses the emergence of personalized selling through examples like customized dog food and shampoo, and highlights the irony of the Netflix story in the context of direct marketing.

Chapter
Pursuing the Compelling Idea of an Online DVD Rental Site
Episode
#496: Marc Randolph on Building Netflix, Battling Blockbuster, Negotiating with Amazon/Bezos, and Scraping the Barnacles Off the Hull
Podcast
The Tim Ferriss Show
This podcast episode features the story of the creation of Netflix despite expert opinions that it would not work and the introduction of Autopilot, a new service that monitors checking accounts for excess cash.
29:26 - 32:35 (03:08)
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Netflix
Summary

This podcast episode features the story of the creation of Netflix despite expert opinions that it would not work and the introduction of Autopilot, a new service that monitors checking accounts for excess cash.

Chapter
Pursuing the Compelling Idea of an Online DVD Rental Site
Episode
#496: Marc Randolph on Building Netflix, Battling Blockbuster, Negotiating with Amazon/Bezos, and Scraping the Barnacles Off the Hull
Podcast
The Tim Ferriss Show
Andrew Chen discusses the evolution of testing for growth and how the perfectionist approach hindered progress initially, as experimentation and testing were viewed as works of art instead of a more agile and iterative approach.
32:35 - 33:45 (01:10)
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Growth Hacking
Summary

Andrew Chen discusses the evolution of testing for growth and how the perfectionist approach hindered progress initially, as experimentation and testing were viewed as works of art instead of a more agile and iterative approach.

Chapter
Pursuing the Compelling Idea of an Online DVD Rental Site
Episode
#496: Marc Randolph on Building Netflix, Battling Blockbuster, Negotiating with Amazon/Bezos, and Scraping the Barnacles Off the Hull
Podcast
The Tim Ferriss Show
The success of a scientific idea is not about the method itself but the ability to find quick and cheap ways to test it.
33:45 - 36:09 (02:24)
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Science