Chapter

Targeted Advertising and Spam Emails
listen on Spotify
36:36 - 40:41 (04:05)

The speaker discusses the annoyance of targeted advertising, exemplifying it through the experience of every ad on the internet being about cutlery sets, and the unwanted spam emails containing clickbait headlines such as 'one weird trick that doctors don't want you to know'.

Clips
Brian O'Kelly, co-founder of AppNexus, talks about the consensus-based decision-making, his experience in building a startup and the motives behind his concept, the future of ad tech and the idea of influence.
36:36 - 37:24 (00:48)
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AdTech
Summary

Brian O'Kelly, co-founder of AppNexus, talks about the consensus-based decision-making, his experience in building a startup and the motives behind his concept, the future of ad tech and the idea of influence.

Chapter
Targeted Advertising and Spam Emails
Episode
#213 - James Ball - Who Owns The Internet & How It Owns Us
Podcast
Modern Wisdom
The hosts discuss the unsettling feeling of being followed by targeted ads, from cutlery to strange medical tricks.
37:24 - 40:41 (03:16)
listen on Spotify
Targeted Advertising
Summary

The hosts discuss the unsettling feeling of being followed by targeted ads, from cutlery to strange medical tricks.

Chapter
Targeted Advertising and Spam Emails
Episode
#213 - James Ball - Who Owns The Internet & How It Owns Us
Podcast
Modern Wisdom