Chapter
Clips
The playbook advises using free previews to hook buyers and turn them into paying customers by deploying sales tactics like framing the deal, introducing urgency and appealing to emotions.
1:00:27 - 1:02:02 (01:34)
Summary
The playbook advises using free previews to hook buyers and turn them into paying customers by deploying sales tactics like framing the deal, introducing urgency and appealing to emotions.
ChapterThe Art of Conning People
EpisodePart One: The Complete, Insane Story of Trump University
PodcastBehind the Bastards
Gerald Martin claimed to have learned life skills and techniques while having dinner with Donald Trump, despite later admitting he had never had dinner with him.
1:02:03 - 1:03:31 (01:28)
Summary
Gerald Martin claimed to have learned life skills and techniques while having dinner with Donald Trump, despite later admitting he had never had dinner with him. The instructor recounted a script about Trump’s dining habits that included a statement where Trump confided in him with a nugget of real estate wisdom while having dinner.
ChapterThe Art of Conning People
EpisodePart One: The Complete, Insane Story of Trump University
PodcastBehind the Bastards
The "Behind the Bastards" podcast covers the story of a man who turned to conning people out of money as a preacher in big revivals across the South after his parents abandoned him.
1:03:31 - 1:04:51 (01:19)
Summary
The "Behind the Bastards" podcast covers the story of a man who turned to conning people out of money as a preacher in big revivals across the South after his parents abandoned him. He was caught on camera in the 70s by a documentary film crew exposing his scamming ways.