Deep tech startups such as synthetic biology platform companies face challenges when they promise future capabilities and raise millions of dollars in funding. Zymogen, like others, pivoted to becoming a products company to sustain their growth.
Zymergen and similar platform companies emerged around 2012-2015, with the promise to use synthetic biology to make materials, food, and industrial products. They combined cheap DNA sequencing and editing tools to create a platform for editing cells more efficiently. However, due to multiple factors such as hype and supply chain issues, these companies have struggled and faced significant setbacks.
ZymoGenetics, originally an R&D company selling its enzyme-discovery platform to big partners like DuPoint, pivoted to a products company due to the requirement of huge funds for R&D and running the labs.
Some deep tech companies get caught in a cycle of hype and overpromising, raising large amounts of money and failing to find product market fit. Taking money from investors like Softbank can exacerbate this problem, leading to someone becoming the "bag holder."