Chapter
The Greatest Advertising Campaign Of All Time
1:15:09 - 1:18:41 (03:32)
Steve Jobs' commercial for the first personal computer designed for home use was initially hated by the board but later recognized as one of the greatest advertisements of all time, introducing Apple to the world of personal computing.
Clips
Steve Jobs' 1984 commercial, despite being initially disliked by the board, is now widely considered one of the greatest advertisements of all time.
1:15:09 - 1:17:33 (02:24)
Apple, advertisement
Summary
Steve Jobs' 1984 commercial, despite being initially disliked by the board, is now widely considered one of the greatest advertisements of all time. It introduced the first mass market personal computer designed for regular people to use in their homes, and gave Apple a foot in the door of public attention.
ChapterThe Greatest Advertising Campaign Of All Time
EpisodeSPECIAL: Steve Jobs (Part 1)
PodcastMy First Million
A former key employee at Apple wrote a report criticizing Steve Jobs' poor management skills, including missing appointments, bad judgment, and taking credit for others' ideas.
1:17:33 - 1:18:41 (01:08)
Apple
Summary
A former key employee at Apple wrote a report criticizing Steve Jobs' poor management skills, including missing appointments, bad judgment, and taking credit for others' ideas.