Chapter
The Importance of Entertaining Social Media Marketing
08:41 - 12:40 (03:58)
The key to successful social media marketing is to make it entertaining and stand out in someone's scrolling feed, rather than just sticking marketing in their face. Big companies often miss this point and fail to recognize the importance of social media for their business.
Clips
The typical advertisement posted by big companies might not be able to stand out in someone's quick scrolling feed among all the other interesting content on social media platforms.
08:41 - 12:12 (03:31)
Summary
The typical advertisement posted by big companies might not be able to stand out in someone's quick scrolling feed among all the other interesting content on social media platforms. The aim should be to provide entertainment that can make people laugh and feel like sharing with their friends rather than just add marketing to their feed.
ChapterThe Importance of Entertaining Social Media Marketing
Episode#81 with Mike Cessario - The Genius Way Liquid Death Sells Canned Water
PodcastMy First Million
The guest shares his perspective on building a business around health foods that aren't being marketed properly.
12:12 - 12:40 (00:27)
Summary
The guest shares his perspective on building a business around health foods that aren't being marketed properly. He explains that his background in the punk and metal music scene inspired his passion for health foods.