The two questions that have helped Tim Ferris to create viral content are "What is the first 90 minutes of your morning look like?" and "What is the purchase for one hundred dollars or less that has most impacted your life in the last six months?".
The podcast discusses the potential chicken or the egg conundrum with celebrities and whether social media helped them sell records or whether they focused on their art first, which in turn helped them gain a larger social media following. The hosts think that social media ends up being more of a distraction than a help to artists.
In this podcast episode, Russell Peters discusses the negative impact social media can have on artists and their creativity when they become too invested in reading comments and pleasing everyone. He argues that true creativity and groundbreaking work goes against the tide of popular opinion and should not be determined by social media feedback.