Chapter
The Importance of Storytelling in Podcasting
1:21:08 - 1:29:20 (08:12)
In this podcast episode, the host discusses the importance of storytelling in podcasting and how it can make the listener invested in the concept. He talks about a recent study that shows precise numbers are believed to be 10% more accurate than round numbers.
Clips
Research has shown that the placement of a fork can affect purchase intent by around 30%, depending on whether it is placed on the left or right of the plate.
1:21:08 - 1:22:50 (01:42)
Summary
Research has shown that the placement of a fork can affect purchase intent by around 30%, depending on whether it is placed on the left or right of the plate. A study using false pretenses found that participants who were told about malnutrition in Mali were also more likely to purchase food if the fork was on the right side.
ChapterThe Importance of Storytelling in Podcasting
Episode#592 - Richard Shotton - 8 Fascinating Psychological Biases
PodcastModern Wisdom
The best way to convey information in a podcast is through storytelling as it helps to invest people and create a vibe.
1:22:50 - 1:29:20 (06:30)
Summary
The best way to convey information in a podcast is through storytelling as it helps to invest people and create a vibe. Adam Mastriani's substack, 'Experimental History' offers a phenomenal takedown of peer review and the power of bypassing journals and simply releasing data online for reassessment.