Chapter
The Low Bar for B2B Media Companies
20:55 - 24:34 (03:38)
The bar for B2B media companies is so low that the primary objective is not whether the company makes good content, but whether they can acquire a user for $2 and make $8.
Clips
This podcast episode highlights a profitable B2B media company with straightforward strategies, 380 employees, 53 newsletters, and 2.5 million subscribers.
20:55 - 22:57 (02:01)
B2B media
Summary
This podcast episode highlights a profitable B2B media company with straightforward strategies, 380 employees, 53 newsletters, and 2.5 million subscribers. The host also discusses the low-quality bar in B2B media and how clients are charged excessively for leads.
ChapterThe Low Bar for B2B Media Companies
EpisodeVirtual Study Halls, Absurd $ For Speeches, And Pushing the Boulder Uphill
PodcastMy First Million
In media companies, the game is not about creating good content, but rather about acquiring users for a low cost and making a profit.
22:57 - 24:34 (01:36)
Media Companies
Summary
In media companies, the game is not about creating good content, but rather about acquiring users for a low cost and making a profit. This can lead to a lack of innovation and reliance on "boring" content.