Chapter
The Positive Side of Data Collection
41:29 - 46:08 (04:38)
Despite concerns about the use of data collection to keep users hooked on social media sites, there are positive benefits to be gained. By using data to test new versions, sites like Facebook can improve user engagement and experience.
Clips
Facebook conducts experiments by showing new and old versions of their website to 1,000 people each to determine which version leads to more engagement.
41:29 - 46:08 (04:38)
Data, Facebook
Summary
Facebook conducts experiments by showing new and old versions of their website to 1,000 people each to determine which version leads to more engagement. Despite concerns about data usage, the amount of data available can provide valuable insights and opportunities for growth.