Chapter
The Power of Athlete Endorsements and Marketing
44:47 - 48:15 (03:27)
The hosts discuss the effectiveness of athlete endorsements and marketing, touching on examples like Gatorade and Beats by Dre, and share a story about a unique ice barrel product endorsement.
Clips
The hosts discuss how seeing professional athletes use certain products in real life can have a greater impact on consumer behavior than simply hearing about endorsements in commercials or ads.
44:47 - 48:15 (03:27)
Sports Marketing
Summary
The hosts discuss how seeing professional athletes use certain products in real life can have a greater impact on consumer behavior than simply hearing about endorsements in commercials or ads.