Chapter

The Power of Local Optimism
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04:13 - 08:16 (04:03)

The lifestyle brand Mad Happy aims to promote optimism in local communities, inspiring individuals to embody and spread positivity through their actions and appearance. Through this approach, the brand hopes to make a positive impact on the world.

Clips
Changing the world starts in your own community, being a local optimist who inspires others to do the same.
04:13 - 05:51 (01:38)
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World Change
Summary

Changing the world starts in your own community, being a local optimist who inspires others to do the same. Brands such as Nike's Phil Knight have started at the local level and grown to change the world in some way.

Chapter
The Power of Local Optimism
Episode
#320: Peiman Raf – Madhappy CEO On Optimism, Building, & Learning
Podcast
The Danny Miranda Podcast
Mad Happy prioritizes finding people who embody optimism over traditional advertising, in order to create a brand that is open and welcoming.
05:51 - 08:16 (02:25)
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Apparel
Summary

Mad Happy prioritizes finding people who embody optimism over traditional advertising, in order to create a brand that is open and welcoming. The brand emphasizes connection and positivity and aims to set itself apart from dark and closed off brands.

Chapter
The Power of Local Optimism
Episode
#320: Peiman Raf – Madhappy CEO On Optimism, Building, & Learning
Podcast
The Danny Miranda Podcast