Chapter
The Power of Music in Advertising
47:25 - 54:00 (06:35)
The use of music in advertising is not just to make consumers a docile shopper, but to evoke memories and make brands part of consumers' identity. Some brands, like vinyl record providers, were early adopters of this strategy.
Clips
The advertising industry has been using music as a tool to create emotional connections between consumers and products since the early days of radio.
47:25 - 49:14 (01:49)
Summary
The advertising industry has been using music as a tool to create emotional connections between consumers and products since the early days of radio. The evolution of technology in music production and delivery has allowed for more sophisticated and targeted use of music in advertising.
ChapterThe Power of Music in Advertising
EpisodeMuzak: Easy Listening Goodness
PodcastStuff You Should Know
The speaker recommends the complete stimulus progression album that includes good songs like Orleans Dance With Me and suggests looking up Ronnie Aldrich, Frank Chexfield, Montavani for similar music styles.
49:15 - 50:53 (01:38)
Summary
The speaker recommends the complete stimulus progression album that includes good songs like Orleans Dance With Me and suggests looking up Ronnie Aldrich, Frank Chexfield, Montavani for similar music styles.
ChapterThe Power of Music in Advertising
EpisodeMuzak: Easy Listening Goodness
PodcastStuff You Should Know
On a podcast episode, the hosts issue a formal apology to those who suffer from misophonia and discuss how some artists have attempted to capitalize on the condition through unnerving music remixes.
50:54 - 52:44 (01:49)
Summary
On a podcast episode, the hosts issue a formal apology to those who suffer from misophonia and discuss how some artists have attempted to capitalize on the condition through unnerving music remixes.
ChapterThe Power of Music in Advertising
EpisodeMuzak: Easy Listening Goodness
PodcastStuff You Should Know
The speaker discusses how misophonia, a condition that causes strong negative reactions to certain sounds, may be more than just intolerance to loud eating noises.
52:44 - 54:00 (01:16)
Summary
The speaker discusses how misophonia, a condition that causes strong negative reactions to certain sounds, may be more than just intolerance to loud eating noises.