Chapter

The Power of Native Advertising
listen on Spotify
36:45 - 41:06 (04:20)

Native advertising looks like organic content and relies on humor, wit, and sexy people to grab people's attention and get their point across.

Clips
Digital advertisers have realized the effectiveness of creating selfie-style content that looks like native content on platforms such as TikTok in order to increase engagement.
36:45 - 39:04 (02:18)
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Digital Advertising
Summary

Digital advertisers have realized the effectiveness of creating selfie-style content that looks like native content on platforms such as TikTok in order to increase engagement. This approach has allowed average people to create successful ads without the need for expensive production value.

Chapter
The Power of Native Advertising
Episode
#213 - How to Build a Community
Podcast
My First Million
A discussion about how ads on children's YouTube channels can use recognizable characters and deceptive tactics to get children's attention without parents noticing.
39:04 - 41:06 (02:02)
listen on Spotify
YouTube
Summary

A discussion about how ads on children's YouTube channels can use recognizable characters and deceptive tactics to get children's attention without parents noticing.

Chapter
The Power of Native Advertising
Episode
#213 - How to Build a Community
Podcast
My First Million