Chapter

The Psychology of Advertising
listen on Spotify
48:32 - 55:56 (07:23)

This podcast explores how advertisers create associations between products and people in order to sell more products. People often buy certain products to make themselves appear in a specific way to others, as marketers know how to create a specific image for a product and make people think about it in that way.

Clips
Confidence alone cannot guarantee success, as it must be backed up by actual skill.
48:32 - 51:21 (02:48)
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Confidence, Skill, Success, Humor
Summary

Confidence alone cannot guarantee success, as it must be backed up by actual skill. Additionally, having a good sense of humor is seen as a desirable trait in potential partners.

Chapter
The Psychology of Advertising
Episode
#038 - Robin Hanson - The Hidden Motives in Everyday Life
Podcast
Modern Wisdom
The language of associations between products and features of people is created by advertisers without which people wouldn't look at a product and think of certain things.
51:21 - 55:56 (04:34)
listen on Spotify
Advertising
Summary

The language of associations between products and features of people is created by advertisers without which people wouldn't look at a product and think of certain things. Marketers hold invaluable knowledge on the subject of how products make people see themselves and others.

Chapter
The Psychology of Advertising
Episode
#038 - Robin Hanson - The Hidden Motives in Everyday Life
Podcast
Modern Wisdom