Chapter
The Resonance and Trust of Old Brands in Modern Media
Established brands in the media industry hold a level of trust and resonance beyond that of newer media startups, and even bankrupt companies such as Time and Newsweek hold a legacy in the collective consciousness. While new wealth has led to dilettante billionaires investing in media, their lack of experience can impede their ability to succeed in the industry.
Clips
Established brands like the New York Times and the Wall Street Journal have a level of trust and resonance with audiences that startups cannot match.
37:03 - 40:00 (02:57)
Summary
Established brands like the New York Times and the Wall Street Journal have a level of trust and resonance with audiences that startups cannot match. Even publications like Time and Newsweek, which were previously thought to be dead, still held value in recent bidding wars, highlighting the importance of brand recognition.
ChapterThe Resonance and Trust of Old Brands in Modern Media
Episode“The Munsters” with Jesse Armstrong, Frank Rich, and Ben Smith
PodcastHBO's Succession Podcast
The nature of wealth generated in the last 20 years has caused many dilettantes to become wealthy beyond imagination.
40:00 - 43:38 (03:38)
Summary
The nature of wealth generated in the last 20 years has caused many dilettantes to become wealthy beyond imagination. These amateur billionaires who run media enterprises may come to realize they don't have the expertise to run businesses which affects the capital structure of media industry entities.