The Museum of Ice Cream is just one example of a modern museum that focuses on heavy photo-based tours for visitors. This model has proven to be successful in many popular tourist areas and could potentially bring in millions of dollars in revenue for years to come.
The Museum of Ice Cream raised $40 million in a Series A at a $200 million valuation by offering a unique experience that prioritizes social media photo opportunities. Similarly, a themed museum featuring rare sports memorabilia could attract collectors by serving as a vault to store highly valuable items.