The past 10 to 11 years have seen a rise in online communities, causing a decline in the popularity of in-person events. Many people believe that online communities are the future of social interaction, however, some still prefer attending in-person events.
A story about starting an event business and the challenges that come with it, including understanding the buying habits of customers.
The speaker discusses the exponential growth of online communities during the past 10-11 years, which at first seemed like a threat to in-person events, yet now seem like an exciting opportunity to connect with others who share similar interests.