Chapter
The Value of Selling Titles Over Books
27:00 - 31:47 (04:46)
The value of a book relies on the ideas that it instills rather than the volume of information, making titles more relevant for sales than book size. The demand for classic titles remains steady throughout the years while newer books require consistently strong marketing to maintain their popularity.
Clips
In this episode, the speaker talks about how he does the math for each book project to decide whether he should go for traditional publishing or self-publishing and the factors involved in making this decision.
27:00 - 27:56 (00:56)
Publishing
Summary
In this episode, the speaker talks about how he does the math for each book project to decide whether he should go for traditional publishing or self-publishing and the factors involved in making this decision.
ChapterThe Value of Selling Titles Over Books
EpisodeBest of This Week: Feb 4th
PodcastMy First Million
The success of a book is not about its introductory sales but rather how the ideas it presents take hold over time.
27:56 - 31:47 (03:50)
Books
Summary
The success of a book is not about its introductory sales but rather how the ideas it presents take hold over time. The success of a book is not a loss leader, but rather its ideas are downstream from whether they take hold or not.