Chapter
Tips for Persuasive Writing
28:50 - 39:03 (10:12)
When writing for persuasion, you need to describe the problems and pain points of the reader in addition to making promises and showing potential outcomes. Providing a free step such as a free call or training can help build trust and make it easier to eventually ask for payment.
Clips
Focusing on helping others is more effective in making money than focusing solely on making money.
28:50 - 29:46 (00:56)
Summary
Focusing on helping others is more effective in making money than focusing solely on making money. Money is a byproduct of the mission and service of solving a problem in the world, and not the goal.
ChapterTips for Persuasive Writing
EpisodeA Masterclass In Monetizing Your Side Hustle & Personal Brand w/Rory Vaden EP 1148
PodcastThe School of Greatness
The four "F's" of sales includes follow-up, facts, features, and a free call to action.
29:46 - 30:47 (01:00)
Summary
The four "F's" of sales includes follow-up, facts, features, and a free call to action. Offering a next free step is important to give potential customers value before making an offer.
ChapterTips for Persuasive Writing
EpisodeA Masterclass In Monetizing Your Side Hustle & Personal Brand w/Rory Vaden EP 1148
PodcastThe School of Greatness
This episode discusses the importance of delivering value, teaching, and solving problems when it comes to sales, and the difference between describing the destination versus the vehicle in copywriting.
30:47 - 35:08 (04:20)
Summary
This episode discusses the importance of delivering value, teaching, and solving problems when it comes to sales, and the difference between describing the destination versus the vehicle in copywriting.
ChapterTips for Persuasive Writing
EpisodeA Masterclass In Monetizing Your Side Hustle & Personal Brand w/Rory Vaden EP 1148
PodcastThe School of Greatness
When writing copy for persuasion, it is crucial to include descriptions of problems and pain along with promises and payoffs.
35:08 - 39:03 (03:54)
Summary
When writing copy for persuasion, it is crucial to include descriptions of problems and pain along with promises and payoffs. Understanding the customer's pain and struggles helps build trust towards finding a solution.