Chapter

Tropes in Advertising and the Importance of Small Businesses
The use of tropes in advertising is necessary due to time constraints, but there is also a problem with stereotyping. The importance of small businesses should not be understated as they contribute greatly to day-to-day human life.
Clips
This podcast discusses the ethics behind welfare and whether giving people money can truly make a difference in their lives or if it just perpetuates the cycle of poverty.
48:21 - 49:18 (00:56)
Summary
This podcast discusses the ethics behind welfare and whether giving people money can truly make a difference in their lives or if it just perpetuates the cycle of poverty.
ChapterTropes in Advertising and the Importance of Small Businesses
Episode#049 - Rory Sutherland - Psychology In The World Of Advertising
PodcastModern Wisdom
The opening of small businesses such as cafes and plumbing firms contribute to the success of a community and should not be understated, however, the cost of starting a business should be considered before making a decision.
49:19 - 51:41 (02:22)
Summary
The opening of small businesses such as cafes and plumbing firms contribute to the success of a community and should not be understated, however, the cost of starting a business should be considered before making a decision.
ChapterTropes in Advertising and the Importance of Small Businesses
Episode#049 - Rory Sutherland - Psychology In The World Of Advertising
PodcastModern Wisdom
The use of stereotypes in advertising is often necessary due to the limited time available, but it can be problematic as it perpetuates negative and sexist views that can harm society.
51:41 - 55:51 (04:09)
Summary
The use of stereotypes in advertising is often necessary due to the limited time available, but it can be problematic as it perpetuates negative and sexist views that can harm society. However, it is possible to grab attention without resorting to cheap tactics.