Chapter
Using Gambling Techniques to Increase Sales
35:45 - 38:34 (02:48)
The speaker talks about a technique to increase the average order value of a customer by introducing a little game of chance and applying slot machines to everything.
Clips
The hosts discuss the effectiveness of digital giveaways and mention a San Francisco raffle that offers a million dollar home as a prize for $25 a ticket.
35:45 - 36:32 (00:47)
Summary
The hosts discuss the effectiveness of digital giveaways and mention a San Francisco raffle that offers a million dollar home as a prize for $25 a ticket.
ChapterUsing Gambling Techniques to Increase Sales
Episode#87 with Greg Isenberg - The Millions to be Made Unbundling Reddit
PodcastMy First Million
This podcast discusses the strategy of using gambling mechanics to increase sales, specifically introducing a little game of chance when customers are already far down the funnel to increase their average order value.
36:33 - 37:59 (01:26)
Summary
This podcast discusses the strategy of using gambling mechanics to increase sales, specifically introducing a little game of chance when customers are already far down the funnel to increase their average order value.
ChapterUsing Gambling Techniques to Increase Sales
Episode#87 with Greg Isenberg - The Millions to be Made Unbundling Reddit
PodcastMy First Million
The Penny is a sports betting site that ingeniously bypassed the illegality of betting by giving users 10 cents for free to place bets and watch ads that would offer variable multipliers to increase their earnings.
37:59 - 38:34 (00:34)
Summary
The Penny is a sports betting site that ingeniously bypassed the illegality of betting by giving users 10 cents for free to place bets and watch ads that would offer variable multipliers to increase their earnings.